{"id":15383,"date":"2020-09-10T12:13:46","date_gmt":"2020-09-10T12:13:46","guid":{"rendered":"http:\/\/www.felana.com.mx\/eng\/four-ways-to-make-your-supply-chain-more-transparent-more-than-shipping\/"},"modified":"2020-09-10T12:13:46","modified_gmt":"2020-09-10T12:13:46","slug":"four-ways-to-make-your-supply-chain-more-transparent-more-than-shipping","status":"publish","type":"post","link":"https:\/\/www.felana.com.mx\/eng\/four-ways-to-make-your-supply-chain-more-transparent-more-than-shipping\/","title":{"rendered":"Four Ways to Make Your Supply Chain More Transparent – More Than Shipping"},"content":{"rendered":"

Consumers want to know how companies are making their products. A recent study on corporate transparency shows that 9 out of 10 consumers will stop purchasing from brands that lack transparency<\/a>. Today, consumers have more choices than ever before, and they want to put their money behind companies that are willing to share information about the manufacturing process. Otherwise, consumers won\u2019t have any idea if they\u2019re supporting a company that shares their values, particularly their commitment to the environment. Learn more about supply chain transparency and how it can help your company make the right impression on consumers.<\/p>\n

Why Invest in Supply Chain Transparency?<\/strong><\/span><\/h4>\n

You\u2019ve probably heard a lot of talk about supply chain sustainability over the last few years. Companies large and small are doing their part to curb their effect on the environment and to preserve natural resources for future generations. This often includes reducing energy and water usage, investing in reusable storage materials<\/a>, using recycled materials and creating a safe, sustainable work environment for employees. But these sustainability efforts won\u2019t make that much of a difference unless consumers have access to this information.<\/p>\n

Supply chain transparency means sharing information about how your products are made with the people to whom you\u2019re selling your products. Even if your sustainability efforts are still a work-in-progress, you can show your consumers that you\u2019re starting down the right path. This includes all kinds of hot-button issues like fair trade practices, paying your employees a decent wage and even offering some kind of continuing education program. Investing in these kinds of programs can help you win over consumers that share these beliefs.<\/p>\n

A recent study shows how consumers attitudes toward businesses are changing<\/a>:<\/strong><\/p>\n